Valerie is trying to make the case that the interactive community can take the lead in sustainability and environmental initiatives. The presentation is confusing. She gives examples of attempts at positive change and then points out why they aren’t really solving the larger problems. Her idea is to take a systems thinking approach to sustainability and recognize the far-reaching consequences of various kinds of choices.
She uses a lot of superlatives: “fascinating,” “huge,” “incredible,” “powerful.”
“What if social media was about social impact?” Well, what if the sky was purple?